Categories
keyword research

Keyword Research for Search Optimization

What is keyword research? I prefer to think of keyword research, as audience research. It is the process of seeking to understand (and forecast) how your audience seeks out information online and how they use that to make buying decisions.

Categories
seo strategies

Simple SEO Strategy

Before you pay for an SEO course from a digital guru or coach claiming to have the secret to scaling your business to 6 figures – READ THIS – the SEO strategy professionals use.

Categories
seo strategies

SEO Checklist for WordPress Designers

Combining the technical aspects of search engine optimization with a user friendly website – THAT WOWS – is an unbeatable combination. I partner with web designers to deliver not just another website…but websites that attract the right people at the right time.

Categories
Hiring for SEO

How to Hire An SEO Expert

Finding a search engine optimization expert – one who will be in it in for the long haul – is not a quick and easy process. Having worked in the industry for over 10 years and built a successful white label seo company, I thought I would share my tried and true tips for hiring […]

Categories
Hiring for SEO

Outsourcing SEO

What is Outsourcing SEO? Outsourcing SEO is the process of hiring a third-party company, agency or individual expert for onpage or off page search engine optimization (SEO) services. Companies switching from an inhouse seo department to an SEO expert are finding they save a considerable amount of time and money. Outsourcing seo generates passive income, […]

Categories
seo strategies

Staying Visible With Google’s New SERP Layout

Google SERP paid search layout has had a BIG impact on organic search. Google Search Engine Result Pages (SERPs) have changed a lot over the years. Features like mobile, news, images, videos and the Knowledge Graph card have impacted the display, sorting and order of SERPs, dramatically impacting organic search.