Search Marketing

Search marketing does not end when a browser window closes.

The buyer’s journey spans every part of their experience with your brand; from search results to advertisements, emails and podcasts. 

Data analytics helps to understand what channels to use, when to use them, and who to target.

Because you tell the consumer what they need to hear, from the sources they need to hear it, you become the trusted authority.

Having a deep understanding of multi-channel analytics means we are comfortable working across mediums to ensure your brand message is connecting with your audience. 

Communicating effectively across channels will ensure your ROI is optimized.

Search Marketing Services

  • Strategy
  • Audience Targeting
  • Advertising Optimization
  • Microsoft Ads Advertising
  • Google Ads Advertising
  • Search Engine Optimization


Search engine marketing is much more than keywords and search queries. 

Beyond visibility and search rankings, we explore user intention and utilize strategies that prioritize continuous, sustainable improvement.

In addition to search engine optimization, we focus on solving conversion rate problems, finding new opportunities and strategically placing Ads. 

We work with your team to provide strategies that provide immediate value without sacrificing design, structure, or quality of content.

SEO Services

  • Benchmarking
  • SEM Management
  • SEO Consulting
  • Website Redesign & Migration Support
  • Content Marketing Strategy

Content Strategy

Connect your audience with information that matters to them.

A good content strategy will connect your audience, your brand message, and your marketing channels in a way that increases revenue. 

Our content strategists bring together Google Analytics and SEO knowledge to create a solution that ensures high quality content that works.

Content Services

  • Content Evaluation 
  • SEO Assessment
  • Internal Linking Structure
  • International Audiences
  • Content Development

Contact Larkin SEO to Begin.